Rodela
Snap-on and magnetic — swap it in seconds, no pins and no holes. Lightweight and compact, built to travel from the stadium to the street.
ExpressionWear
What is a Rodela?
Rodela is the flagship ExpressionWear product — a wearable, snap-on 3D LED badge distinguished by its illuminated convex dome. Attached to a shirt, hat, scarf, bag or jacket, it transforms club logos, players, unforgettable moments, campaigns and causes into a personal statement that travels wherever the wearer goes.
Rodela W
A versatile ExpressionWear product with a sleek flat display and an integrated BrandTab. Worn around the neck with a lanyard or clipped to a bag or backpack, it turns club logos, players, moments, campaigns and causes into a personal statement. The BrandTab gives a sponsor's name or logo dedicated, visible space alongside the fan's chosen content.
Display modes
Two ways to light up
One button, seven colors, and a celebration mode for the moments that matter.
1. Single-Color Mode
Press the button to advance through the colors one at a time. The selected color stays illuminated until the button is pressed again.
Red → Blue → Green → Purple → Orange → Yellow → White
2. Continuous Color-Cycle Mode
The Rodela automatically cycles through all seven colors in sequence. Press the button again to stop the cycle.
Colors
Every color tells a story
Each Rodela shade matches a feeling only a fan understands — the pride of the anthem, the surge of a late goal, the quiet of a defeat shared with thousands.
Everyday use
Use your Rodela everywhere
Matchday, the commute, the watch party — wherever the fan goes, the expression goes.
